Dear sir
Vegetables & fruits are perishable item.Milk self life is increased
due to pasturising technique. Moreover,in 1948, people were not as
selfish as today. Now-a-days, everyone wants a quickmoney. In the case
of Amul, it has taken almost 20 years to get the profitable
output.Even the politician were encouging such projects which is
missing in theses days
Dr N C Jain
8-6-12
--- In karmayog@yahoogroups.com, MD Kini <mdkini@...> wrote:
>
> This is a wonderful and inspiring story. I wonder why Amul does not
> enter the field of vegetables and fruits through a cooperative on
> these lines ? There is 25 to 30 percent wastage in these fields,
> according to experts. Now the government is keen to bring NMCs to
> provide logistics to collect and market fruits and vegetables from our
> farmers. This does not require any foreign technology and investment.
> It is a shame that none of the Indian companies in consumer goods are doing it. It is also a challenge for Indian MBAs to show their
> enterprising acumen.
.
June 10,2012.
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